
SAB Investments, a prominent local agribusiness company based in Dar es Salaam, in partnership with Dutch companies, deals in modern, collaborative poultry farming.
The partner companies participate in Nane Nane Exhibition to showcase modern poultry farming innovation and solutions to benefit Tanzanians involved in poultry keeping.
Besides participating in Nane Nane Exhibition, the partner companies will on October 16-17, 2026 have a poultry show.
Speaking during an exclusive interview recently as the country celebrates Nane Nane Exhibition, SAB Investments (SAB Feeds) Managing Director Saida Bwanaheri said animal feeds deserved expansion and access of quality training, digital solutions and strategic partnerships that accelerate the transformation of Tanzania’s livestock.
Based on SAB Investments’ experience, the Tanzanian livestock and feed sector has shown significant growth over the past 3-5 years, driven by increasing demand for high quality livestock products, greater commercial farming, and growing awareness of the importance of quality animal nutrition, according to Ms Bwanaheri.
“The animal feed scanner technology has enabled us to conduct rapid, reliable, and data-driven analysis of feed ingredients and finished products. This has improved consistency in our product quality, reduced reliance on lengthy laboratory testing, and enhanced our ability to make informed procurement and production decisions,” she noted.
As a result, she said, they had increased customer confidence and strengthened competitiveness in the livestock feed market.

With regard to capacity building, she said they had greatly benefited from capacity-building initiatives supported by AgroCares from the Netherlands.
He explained the training they received focused on the effective use of near infrared (NIR) feed scanner technology, feed quality analysis, data interpretation, and quality assurance systems.
“These programmes enhanced the technical skills of our team and improved our understanding of precision feed management. The knowledge gained has enabled us to optimise feed formulations, minimise quality risks, and make evidence-based decisions that improve productivity and profitability,” she noted.
Additionally, she said their team participated in general poultry farming seminars facilitated through the partnership.
Expounding on the training, she explained the seminars covered poultry nutrition, flock health management, biosecurity, farm management best practices, and sustainable poultry production.
“The practical knowledge gained has strengthened our technical advisory services to farmers, improved production efficiency, and reinforced our commitment to supporting the growth of Tanzania’s poultry industry,” she stressed.
A Dutch company, AgroCares, operates in Tanzania through its local partner, SAB Investments, which has extensive on-the-ground experience serving the livestock and animal feed sector.
The intersection of these companies is anchored primarily within poultry, livestock and commercial animal feed.
On the lessons learned she said one of the major challenges they previously faced was ensuring consistent feed quality while receiving raw materials from different suppliers.
That was due to variations in nutrient composition which often affected production efficiency and product consistency. But through the technology and expertise shared by AgroCares, they were able to address the challenge by implementing rapid on-site feed analysis, allowing immediate verification of raw material quality before production, which had reduced losses, improved operational efficiency, and strengthened quality assurance throughout the value chain.
She said the experience showed that partnerships coupled with innovation, technology transfer, and capacity development were essential for transforming Tanzania’s agriculture and livestock because continued collaboration between local businesses and international partners created lasting value by improving productivity, food security, and farmer incomes.
She thus said as they celebrated Nane Nane, she called on policymakers, development partners, research institutions, and private sector stakeholders to continue investing in agricultural innovation, modern farming technologies, and farmer capacity building. She said expanding access to quality training, digital solutions, and strategic partnerships would accelerate the transformation of Tanzania’s livestock, improve food security, and create sustainable economic opportunities for farmers and agribusinesses across the country.
While AgroCares handles the core global scanner technology and soil mapping, SAB Investments operates as an execution and educational partner that brings data-driven livestock solutions directly to Tanzanian farmers, said Business Development Manager – Africa, Mr Mukami Gitau.
Through this partnership, AgroCares provides innovative feed testing technology that enables rapid analysis of feed quality and nutrient composition, supporting better decision-making across the value chain.
AgroCares’ contribution to employment in Tanzania is primarily realised through its partnership with SAB Investments. This partnership supports local jobs in technical services, sales, training, customer support, and the distribution of feed testing solutions.
Additionally, improved feed quality management contributes to wider economic opportunities by supporting livestock producers, feed manufacturers, transporters, and other businesses operating along the livestock value chain. This shows that local collaboration is at the heart of AgroCares’ approach in Tanzania.
Through partnership with SAB Investments, AgroCares promotes the adoption of feed quality management solutions by working closely with feed manufacturers, distributors, livestock producers, development organisations, and other stakeholders. Thus, this partnership strengthens local capacity by making modern feed nutrient testing technology more accessible, enabling businesses to consistently produce quality feeds and improve productivity across the livestock sector.
There is also significant investment in knowledge sharing and technology transfer through farmer training, technological demonstrations, and awareness campaigns on animal nutrition and feed quality management.
The partnership has also supported initiatives on modern poultry production, poultry business management, and women and youth empowerment through poultry farming. These efforts have equipped farmers with practical skills to improve productivity, reduce production costs, enhance product quality, and build sustainable livestock enterprises, ultimately contributing to improved household incomes and stronger local economies.
One of the key lessons learned is that sustainable growth in livestock keeping depends on combining quality inputs with knowledge and appropriate technologies. Farmers who adopt quality feeds, regularly monitor feed quality, and apply good livestock management practice experience lower mortality rates, improved productivity, better product quality, and increased profitability. Equally important is engaging farmers in the development and adoption of practical solutions that address their real challenges.

To unlock the full economic potential of Tanzania’s livestock sector, stronger collaboration between the government, private sector, development partners, and farmers is essential. Continued investment in innovative technologies, farmer capacity building, quality assurance systems, and extension services will help build a more resilient, productive, and sustainable livestock sector.
“By working together, we can improve food security, create more employment opportunities, empower women and youth, and strengthen the sector of agriculture,” said Mr Gitau.
The animal feed sector in Tanzania has significant growth potential, driven by a rapidly growing population, increasing urbanisation, and rising demand for affordable animal protein, particularly poultry products.
Over the past five years, Koudijs Tanzania has expanded its footprint across the country through a network of distributors, sub-dealers, and technical sales representatives serving key regions including Dar es Salaam, the Northern Zone, the Lake Zone, Dodoma, and the Southern Highlands.
Its sales volumes have grown strongly in recent years, reflecting increasing adoption of modern feeding practices and farmer demand for high-quality nutrition solutions. According to Mr We have also expanded our local team and distribution network to improve product availability and technical support to farmers, enabling us to reach more poultry, pig, ruminant, and aquaculture producers throughout Tanzania.
Koudijs Tanzania contributes to employment both directly and indirectly. Directly, the company employs Tanzanian professionals in sales, distribution, technical support, and administration.
“Over the years, our local team has steadily expanded as our business has grown. Indirectly, our operations support employment through transport companies, warehouse services, clearing and forwarding agents, distributors, agro-dealer shops, contractors, and of course the farmers and feed millers who use our products,” said Ms Bwanaheri.
She said by supporting the growth of livestock farming enterprises, Koudijs also contributed to job creation at farm level, especially within the poultry value chain, where increasing production required additional labour for management, feed handling, and processing.
On the Dutch Embassy she said it played an active role in helping them grow their presence in Tanzania, notably through support like the Dutch Pavilion at Nane Nane Exhibition, which provides visibility and networking opportunities with local stakeholders.
She said they also worked closely with the local government, regularly inviting officials to their farmer seminars and technical training.
“This collaboration between our Koudijs, the Dutch Embassy, and Tanzanian government institutions strengthens the support to livestock development,” she said.
Additionally, Koudijs has developed a poultry coach application, a practical digital tool designed specifically for poultry farmers. It helps farmers monitor flock performance, track key production parameters, compare their results against industry benchmarks, and make better management decisions based on reliable farm data. It also provides farmers with technical support when needed.
By combining technical training with digital knowledge tools such as Poultry Coach, we help farmers improve feed efficiency, reduce production losses, enhance animal performance, and increase overall farm profitability.
These investments in knowledge sharing and technology transfer have helped farmers improve production efficiency, reduce mortality, increase productivity, and strengthen the profitability of their farming operations.
Koudijs has strong ambitions for Tanzania and is committed to supporting the development of the livestock sector for the long term through continued knowledge sharing, farmer support, and innovation.
